Compared to traditional sportswear brands, trendy fitness brands exhibit distinct advantages. Survey data from NPD Group shows that in trend-focused areas of London and Manchester, the repurchase rate for trendy fitness brands is 40% higher than that of traditional sportswear brands. This significant difference reflects consumers' recognition and loyalty toward trendy fitness brands. At the same time, social media discussions related to trendy fitness have surged by 230% annually. A growing number of fitness influencers and trendsetters share their trendy fitness experiences on social platforms, attracting widespread attention and engagement from netizens and further driving the visibility and popularity of the trendy fitness market.

        With rising living standards and an increasing pursuit of healthy and fashionable lifestyles, the U.K.'s trendy fitness market is poised to maintain its rapid growth, bringing further innovation and transformation to the fitness industry.